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By Devon Kinkead Financial institutions can materially increase conversion rates by modernizing offer management through automated prescreen technology, transforming manual, months-long processes into fast,...

By Devon Kinkead While recent studies highlight challenges in banking data practices, suggesting institutions are “flying in the dark,” a growing segment of forward-thinking financial institutions is...

By Devon Kinkead The banking industry stands at a critical inflection point where technology optimization meets unprecedented opportunities in home equity lending. Two recent industry reports—BAI Banking...

By Devon Kinkead The automotive finance landscape is experiencing a dynamic shift, and the latest Experian Q1 2025 State of the Automotive Finance Market report reveals compelling opportunities for lenders who can...

By Devon Kinkead A Comparative Analysis of Industry Perspectives on AI’s Role in Financial Services Marketing The artificial intelligence revolution in banking has reached a critical inflection point. As...

By Devon Kinkead Bottom Line Up Front: Home equity lines of credit represent the largest untapped revenue opportunity in consumer banking today. With $25.6 trillion in tappable home equity, over $1.2 trillion in...

By Devon Kinkead In today’s highly competitive financial landscape, where every lending decision counts and every customer interaction matters, the effectiveness of prescreen marketing campaigns can determine whether...