By Xav Harrigin The banking industry is undergoing a digital metamorphosis, with Generation Z (Gen Z) leading the charge. Data from Morgan Stanley Research and AlphaWise reveals a growing trend: a significant portion...
Devon Kinkead
September 8, 2023
By Xav Harrigin In today’s dynamic banking ecosystem, the significance of deposit retention is paramount. As underscored by a December 2022 article from American Banker on deposit competition, the year 2023 has...
Devon Kinkead
August 25, 2023
By Xav Harrigin The dawn of the digital age, marked by the rapid proliferation of electronic devices and the omnipresent influence of the internet, has reshaped industries across the board. The banking sector, long...
Devon Kinkead
August 25, 2023
By Xav Harrigan Alright, fam, in this #DigitalDomination era, you, the Gen Z micro-influencer, are setting the pace. Whether you’re vibing on TikTok, showcasing on Insta, or sharing thoughts on YouTube,...
Devon Kinkead
August 17, 2023
By Xav Harrigin and Devon Kinkead Introduction to Credit Marketing for Micro-Businesses and Its Importance Credit marketing for micro-businesses is a vital aspect of the financial ecosystem, enabling small...
Devon Kinkead
August 7, 2023
By Xav Harrigin Generation Z, encompassing those born from the mid-1990s to the early 2010s, has emerged as a formidable presence in social media and marketing. Distinct from prior generations, Gen Z’s...
Devon Kinkead
August 7, 2023
By Xav Harrigin Introduction In the traditional financial landscape, big banks and fintech companies have long dominated credit marketing with their vast resources, sophisticated algorithms, and extensive customer...
Devon Kinkead
August 3, 2023